Use Google Keyword Research To Target The Long Tail In Local Search

There’s something of a void where local business marketing is concerned. Local marketers understand they need to target keyword queries i...

Matt Cutts Implies Google Is Aware Of SEOs Bribing Bloggers

On Friday night, Google’s head of search spam, Matt Cutts tweeted a link to a Gawker story named Shady Marketing Firms Are Still Quietly B...

PPC Excel Tips For Every Level: Part 1, Huge Time Savers For Beginners (And Beyond)

Excel is that must-have tool for managing, analyzing and reporting on paid search campaigns that is impossible to know too well. Many of u...

Google’s Matt Cutts: Guest Blogging Abuse & Spam On The Rise

Google’s Matt Cutts posted a  video  today on the things one should avoid when doing guest blogging. The main point he made was that guest...

Google Webmaster Tools Upgrades Structure Data Markup Errors Report

Google’s Webmaster Trends Analyst Mariya Moeva announced, on the Google Webmaster blog, a new update to Google Webmaster Tools where they ...

Google’s Matt Cutts: 25-30% Of The Web’s Content Is Duplicate Content & That’s Okay

Matt Cutts, Google’s head of search spam, posted  a video  today about duplicate content and the repercussions of it within Google’s searc...

Holiday Email Marketing: Will You Be On Santa’s Naughty List?

This holiday shopping season, we anticipate record growth for online sales, with Thanksgiving expected to reach $1.1 billion, Black Frid...

Advertorial Native Ads To Receive Closer FTC Scrutiny

At one time the mixing of editorial and advertising content was an unthinkable breach of journalistic ethics. Now it’s the hottest online ...

Advertorial Native Ads To Receive Closer FTC Scrutiny

At one time the mixing of editorial and advertising content was an unthinkable breach of journalistic ethics. Now it’s the hottest online ...

Google Shopping Outpaces Amazon Same-Seller Sales On Cyber Monday, Black Friday

Over the extended holiday shopping weekend, Google Shopping same seller sales have been growing faster than Amazon among large retailers. ...

Behavior Flow: Better Insights, Better Marketing

While there are thousands of different pieces of data available in Google Analytics, unfortunately there aren’t thousands of hours in ea...

Goodbye Memes, Hello Quality Articles & News: What Facebook’s News Feed Changes Mean For Admins

Yesterday, Facebook announced changes to the News Feed that will show related articles, posts with recent comments, and better quality ne...

New Google Maps Adds More Search Results To Info Window

The (relatively) new Google Maps is certainly visually richer than the old Maps UI. However it may be somewhat less functional. As one ex...